Welcome to Start Smart for Your Baby®. Our program was created to support you when you need it. From pregnancy to delivery and after your baby is born. Find the support you need for things like:

Plus, download and save helpful checklists and appointment info! Every pregnancy is different. And each person is unique. What doesn’t change is our commitment to your health and the health of your family.

Don’t forget to let us know where you are in your pregnancy. This helps us connect you to what you need to make this journey easier.



Resource Spotlight



The words “maternal/maternity” in this document refer to the health of a birthing parent during pregnancy, childbirth and the postnatal period. Some of our resources make use of the words “mother” and “women.” The Start Smart for Your Baby program recognizes the limitations of this language. We are dedicated to making our content as inclusive as possible. The use of these terms does not exclude any gender identity group from accessing these resources.

The information provided on this website is for informational purposes only. No material on this site is intended to be a substitute for professional medical advice, a diagnosis or treatment. Always seek medical advice from your healthcare provider. Always seek advice from your healthcare professional before starting a new health program or changing your current provider led treatment recommendations. Do not delay in seeking care because of any information you have read on this website. Centene Corporation, its affiliated companies, its employees, or any contributor to this website, makes no representations, express or implied, with respect to the information provided herein or to its use.